Princess Andre Eyes US Expansion for Makeup Brand
The influencer and reality star is planning a move to America to grow her cosmetics line.
Princess Andre channeled her mother, Katie Price, by wearing an eye-catching corset top during a fan meet-and-greet on Wednesday. The 19-year-old influencer attended a Q&A session at the Scouse Girl Social Event in partnership with the Girls With Dreams Club, where she sported the low-cut corset with matching spotted heels.
Already a prominent figure in the United Kingdom due to her reality show The Princess Diaries and extensive social media presence, Princess is now looking to establish a global footprint. After launching her own makeup brand, By Princess, she has set her sights on breaking into the United States market and rivaling billionaire Kylie Jenner, aiming to become what she calls 'the British Kylie Jenner.'
According to sources speaking to The Sun, a blueprint is already in place for her international expansion. Plans include traveling to America next summer to spend dedicated time meeting beauty retailers and securing media appearances, with the ultimate goal of launching her cosmetics range in US stores the year after next.
The products for By Princess are manufactured by the same team behind Made By Mitchell, the successful makeup brand created by artist Mitchell Halliday, which recently expanded into the United States and is now stocked in Ulta Beauty. Described by sources as focused and determined, the young entrepreneur is preparing for the extensive commitment required to crack the American market.
In addition to her business ventures, Princess is currently starring alongside her brother Junior on Celebrity Race Across The World. The reality series follows the siblings on an ambitious 7,500-kilometer journey starting from Kuching in Malaysia to their final destination in Melbourne, Australia.
At the conclusion of the most recent episode, the brother and sister faced a challenging leg of the competition, trailing behind their rivals in last place while navigating a difficult night bus ride. Viewers following the show flooded social media platforms to express sympathy for the duo as they pushed forward toward the first checkpoint.
Sources
- Princess Andre channels her mum Katie Price in a low-cut corset dailymail.com
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