French Report Proposes Support Plan for Content Creators

A newly published report commissioned by the National Center for Cinema and the Moving Image in France outlines a comprehensive plan to support content creators on free platforms through 2028, while also exploring the long-term possibility of an automatic aid fund for the sector under specific conditions.

Authored by State Councillor Maxime Boutron, the document discusses the framework necessary for establishing such a fund in the coming years. Boutron emphasizes that implementation relies on market regulation, pre-financings, and proper industry structuring.

According to the report, the sector must meet several key criteria to qualify for an automatic fund, including market transparency, strong commitments from various stakeholders along the value chain, and a network of independent producers equipped with adequate equity.

For the near term, Boutron recommends reinstating the financial aid fund that was suspended earlier this spring, which had its criteria revised for 2026. He also supports providing a catch-up budget allocation for the upcoming year.

The report notes that following a year without disbursements and amid video tax reforms, it is reasonable to roll over the initially allocated three million euros from the CNC budget into future financial periods and to organize catch-up commissions.

However, Boutron conditions this short-term support on specific focuses, stating that special attention must be given to fictional content, a genre that has historically seen less representation on social media platforms.

Gaëtan Bruel, president of the CNC, is scheduled to formally present these findings during the Paris Creator Week. The advisory mission was originally initiated in July following a series of controversies that led to the suspension of the previous social platform creation aid fund, which had assisted video content creators with their projects.